It doesn’t matter what area of fundraising your responsibility lies, fundraising means making sure many elements of a project happen at the right time and in the right manner. Whether it’s your online fundraising campaign working to support your direct mail campaign delivery time, your data being lean and mean to elicit a solid response[...]
Exhibit ready? Check. Business cards ready? Check. Seminars all picked out to attend? Check. Hope you’re ready too. We’re looking forward to seeing familiar faces and making new friends at the Bridge Conference – August 7-9 at the Gaylord Hotel & Conference Center, National Harbor, MD. Please stop by Booth #232 and enter to win[...]
Like a baby? Tossing and Turning? Having nightmares? The PMG family is taking a very, ahem…scientific poll at the Bridge Conference, August 7-9 at the Gaylord Hotel & Conference Center at National Harbor, MD. We want to know how you feel about your preparedness for year end and other fundraising tasks. Really, it’s just four[...]
OK, admit it, you’ve always wanted to get behind the wheel of a large tractor trailer. Well, this year at the Bridge Conference, August 7-9 at the Gaylord Hotel & Conference Center in National Harbor, MD, you’ve got your chance. Take this very truck out for a spin. We’ll let you take a turn at[...]
Come and join us for a cocktail at the Direct Marketing Fundraisers Association’s mid-summer Happy Hour. The complimentary event will be held at McFaddens in D.C., 2401 Pennsylvania Avenue NW and will begin at 5:30. We are proud to be a sponsor of this event that will be attended by direct marketing fundraisers and industry[...]
With the scheduled closings of more postal facilities, now more than ever organizations must find creative ways to have their mailings delivered more quickly. Studies completed by MailSmart Logistics indicate that it takes nearly 20% longer for mail to reach its end point now than it did in 2009. The solution is the utilization of postal[...]
Yes. The United States Postal Service has initiated a new program that will allow mailers to use the permit imprint area, known as the indicia, for marketing purposes. This upper right hand corner of your mail piece can now be used to further brand your organization. The process to get started will take some time[...]
Our recent study concluded that the time it takes to get a direct mail campaign to the mailbox via entry point has steadily risen. In fact, entry point mailing took nearly 20% longer to reach the mailbox in 2011 than in 2009. Now with the closure of more than 220 postal facilities throughout the United[...]
